DraftKings, FanDuel and others team up with Yankees, Bills, Sabres in New York mobile betting bid

DraftKings, FanDuel and others team up with Yankees, Bills, Sabres in New York mobile betting bid

Monday marked a major deadline in the march toward mobile sports betting in New York State, with applications due for companies hoping to get in on the action. At least one supergroup has been working together in the bidding process: FanDuel, DraftKings, BetMGM, Bally’s, The Seneca Nation, New York Yankees, Buffalo Bills, Buffalo Sabres, NYCFC and the YES Network are all part of one consortium, multiple people with knowledge of the group’s discussions told The Athletic.

“It’s basically a dream-team bid that has the largest potential customer base you could ever hope for: the three largest online sports betting companies along with signature professional sports franchises,” said Daniel Wallach, a sports betting attorney who is a former contributor to The Athletic, when told of the alignment. “You combine those entities, and it’s the largest possible base of sports users. The key here is customer acquisition.

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