Ronaldo, his swipe at Coca-Cola, share price ‘nonsense’, hypocrisy and how ‘fuming’ UEFA will act

Ronaldo, his swipe at Coca-Cola, share price ‘nonsense’, hypocrisy and how ‘fuming’ UEFA will act

On the eve of becoming the highest goalscorer in European Championship history — 11 and counting thanks to a brace against Hungary on Tuesday — Cristiano Ronaldo was giving a reminder of his enduring influence as the continent’s most famous footballer.

One word — “agua”, the Portuguese for water — was all it took for headlines to be made before his team’s press conference had even begun in Budapest on Monday. Ronaldo had purposely placed two glass bottles of Coca-Cola out of view after taking a seat at the top table, instead stating his preference for the clear stuff.

That the water he raised was another product from the Coca-Cola stable mattered little.

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